wEarthwhile

Nonprofit
21-50
United States
United States

Company Description

WearthWhile seeks to reconnect humanity back to Earth by addressing the issues facing the environment and, consequently, those in it. Work in the humanities is a real path for change because political marketing doesn’t appeal to people’s emotions the way that art and stories do. And it seems like getting people to connect to their own humanity and feelings is essential to our ability to connect and have compassion for others. We don’t want to distract, overwhelm, or create burden by adding more to social media with the endless stories surrounding the social sphere; the intention is to replace the focus back on the faces of the change. We don’t expect to approach society as what we think we want them to think, but instead what we want them to do and let them form what they should do.


| This is an intergenerational fight. We don’t want to have reform that will end climate change and environmental struggles by 80%. We want 100% improvement. To humanize the lives of climate change. To put a face to its impacts. To shine a light on the mostly unseen. |

Social photography … let there be light.


WearthWhile embodies social photography to shine a light on stories that aren’t accessible to the public. Our aim is to create a tool that primes for social reform or even a revolutionary movement. To be a part of that transition to fundamentally change how society views climate change and what is being done about it. The photoblog platform establishes positive and progressive discussion; at the heart of that is to include and recognize that people have feelings, experiences, beliefs, and inner conflicts that influence the way they perceive and assimilate information. The internet offers opportunities for greater transparency and public participation in our changing climate.
WearthWhile is a photoblog [story platform] that gives back the voice to the people. The commitment through this organization is to put emphasis on the opinions, impacts, and experiences of people dealing with climate change and environmental problems. Narrative offers a powerful means to engage an audience and convey complex concepts. Stories employ the elements of successful narratives, including personalizing their story, drawing on emotions, and expressing their opinions. Dialogue rather than a debate offers the means to identify common purpose and foster constructive, evidence-based discourse.

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