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Marketing Manager 市场经理

Shenzhen
5 months ago
Full time role

Company

Sourceful

Internet

Our mission is to make global supply-chain sustainability more rigorous, transparent and achievable for every business. Sourceful was founded in 2020 ...

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Job Description

Our mission is to make global supply-chain sustainability more rigorous, transparent and achievable for every business.
Sourceful was founded in 2020 by Wing Chan and Shiran Zheng. Together they had spent years helping build and scale global brands. As they did, it became clear that sustainability poses major challenges for businesses.Global supply chains are complex. Affordable options are scarce. Reliable data is thin. And the language around sustainability is opaque. With these roadblocks, businesses can't make progress — and they can't address the climate crisis.
Sourceful was created to fix this: to help companies overcome the hurdles they face, reduce their carbon footprint and offer their customers better choices.
We’re looking for an ambitious Marketing Manager who wants to join a mission-driven start-up. Reporting to COO, this is an exciting opportunity to make a real impact with the founding team of a fast-growing, well-funded business.Responsibilities:-Create engaging content that resonates with the target audience (Manufacturers, Suppliers, Logistics partners, Alliances) that is aligned with the company’s mission, strategy and objectives-Develop, manage and regularly update Sourceful China marketing channels-Monitor the number of China-market related visits and engagement metrics with the website and social media platforms to understand the impact of the business content produced and how it drives potential partners to our sites-Work with PR agencies to receive media coverage, win awards and establish market presence to amplify reach and increase awareness of the solutions-Work with creative digital agencies to grow the online presence with SEO, PPC and email marketing-Work with stakeholders to produce quarterly partnership newsletters, offline events and/or webinars to inform the partner ecosystem of Sourceful's value-add and progression-Look for innovative ways to engage with potential partners and capture data in a digital format - to be used for events and external opportunities-Research the market to find new technologies and tools that can provide a competitive advantage to analyse contact success and simplify customer communications to improve the return on investmentRequirements:-Bachelor's degree or equivalent practical experience within digital marketing-Relevant work experience with business-to-business (B2B) partner management within marketing-Positive, self-starter attitude with a desire to exceed expectations, who is comfortable with multi-tasking, working with multiple stakeholders and able to deliver under pressure and to deadlines-Passion for sustainability and mission alignment with Sourceful's long-term goalsInterpersonal skills, including communication and teamwork. Ability to work across departmental boundaries and contribute to team initiatives-Thorough understanding of internet technologies, trends and techniques and social media-Excellent verbal/written communication skills in English and Chinese-Experience of writing for impactful digital platforms and knowledge of email marketing best practice


At Sourceful, our culture is based on our ambition to have a big impact and a big heart. We're a team obsessed with our clients, who look after one another and have no time for big egos.You will be joining a high-performance team who works hard for each other and you will feel fully supported by our magnificent team to reach your best levels and our high standards.We look forward to viewing your application!EEO Statement:Sourceful embraces and advocates for diversity and equal opportunity. We pride ourselves in helping businesses do better environmentally, socially and economically. As such, building a team that represents a variety of backgrounds, perspectives, and skills helps us achieve our mission.

Sourceful

Internet

Our mission is to make global supply-chain sustainability more rigorous, transparent and achievable for every business. Sourceful was founded in 2020 ...

View Company Profile