Back

Marketing Manager DACH

Berlin
2 months ago
Full time role

Company

Volta Charging

San Francisco, California, United States

We set out to accelerate the arrival of EV charging. We built the most utilized EV charging network in the ...

View Company Profile

Job Description

At Volta we’re on a mission to accelerate the adoption of the electric vehicle. Volta's award-winning charging stations benefit brands, consumers, and real-estate locations by providing valuable advertising space to businesses and convenient charging to drivers. Strategically located in places consumers already visit, Volta's chargers are currently the most used electric vehicle charging stations in the United States. Now, we are expanding into the European market starting with Germany, Austria, Switzerland and France.

The Opportunity at Volta Charging

We are seeking a Marketing Manager DACH to join our marketing team and develop creative, collaborative programs that drive the growth of Volta’s business. In this role, you will not only define the marketing strategy for DACH but also own the marketing relationships with key industry, technology, and channel partners. This role will focus on producing a steady drumbeat of general and specific industry awareness around the unique value proposition that Volta brings to both site partners and advertisers. In addition, this position will serve as a support function for our media sales activities in DACH and help establish our media offering in the DACH region. As this, you will have to start creating the marketing strategy and material to accelerate our media revenue growth.  

In your first 90 days, you will

  • Create and drive the marketing strategy for Volta in DACH
  • Build and execute B2B comms plan that maps to broader marketing strategy 
  • Analyze current marketing programs at Volta and in the industry to define priorities for your role in line with Volta’s business goals 
  • Gain deep understanding of Volta’s key stakeholders
  • Build your network within Volta and key external (marketing) partners

After twelve months, you will have accomplished

  • Significant awareness of Volta in the DACH region across relevant industries
  • Build a strong media awareness for Volta in DACH, backed by offers, media pricing strategy, and funnels partners 
  • Establishment of a solid inbound channel as a result of our overall marketing activities for both site acquisition purposes and media revenues
  • Begin building or enhancing a set of consistent marketing measures for Volta’s partners
  • Perception by partners and relevant publications that Volta is the go-to place to drive business results, brand growth, and environmental impact
  • Established reputation that Volta is powered by best-in-class data science and machine learning technology: allowing us to predict how the electric revolution will unfold and deliver value to all of our constituents
  • Strong relationships with key stakeholders across the organization

What you bring to Volta Charging

  • Demonstrated experience and outcomes from managing the multiple tactics required to create market awareness, including customer segmentation, marketing automation, lead generation programs, website development (including SEO), PR and communications, events, and partner marketing
  • Results driven and highly analytical approach
  • A reputation for strong collaboration, with internal teams, clients, and partners
  • Phenomenal communication skills, attention to detail, and the ability to translate technical information into benefits and value
  • Experience with the latest marketing tools for creating and measuring marketing programs (marketing automation, CRM, webinar platforms, etc.)
  • Passion for EVs and the motivation to drive the shift to electric mobility
  • A positive, can do attitude and willingness to take on large and small tasks to achieve success
  • A good knowledge of the media industry in DACH

As a Volta team, we are building an inclusive culture where everyone can feel safe to share their thoughts and opinions without judgment; a team where representation and development matter, and differences are valued. We strive to challenge the status quo, go beyond the numbers, and put in the work needed for Volta to be a leader in diversity, equity, inclusion, and belonging.

As a Volta team, we are building an inclusive culture where everyone can feel safe to share their thoughts and opinions without judgment; a team where representation and development matter, and differences are valued. We strive to challenge the status quo, go beyond the numbers, and put in the work needed for Volta to be a leader in diversity, equity, inclusion, and belonging.

#LI-SR1

Volta Charging

San Francisco, California, United States

We set out to accelerate the arrival of EV charging. We built the most utilized EV charging network in the ...

View Company Profile