Digital Content Manager, Marketing

about 2 months ago
Full time role


Planet started as a small team of physicists and engineers, and now operates the world's largest constellation of Earth-imaging satellites. ...

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Job Description

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, and The Netherlands.

About the Role:  

Planet is currently looking for a Digital Asset Manager to join our Growth Marketing team. This position will be responsible for the strategic planning and maintenance of Adobe Experience Manager (AEM) Assets, and the marketing content hosted within it. Meticulous attention to detail will be vital for this role to upkeep cleanliness and ease of use in the platform. With a focus on content strategy and optimization, this role will be responsible for Planet’s marketing assets and content within the DAM including recommended distribution across all marketing and sales channels. In addition to the Sr. Demand Generation Manager, who you will report into, you will work closely with the Director of Growth Marketing, VP of Creative, and other internal marketing orgs, in addition to other external Planet orgs.

Impact You’ll Own:

  • Maintain day to day operations of AEM Assets (daily maintenance, usability, etc.)
  • Continuously map content to campaign themes and identify and recommend areas of content improvement, gaps, etc.
  • Help define and improve asset workflow management and support asset distribution workflows
  • Repurpose content, created by Product/Solutions Marketing team, into different content/asset formats, ex: taking an eBook and making it into a more digestible infographic, one-pager, etc.
  • Work with with Product, Solutions, and Field Marketing teams to repurpose and localize content for global and regional promotion
  • Work with campaigns team to support creation and/or identification of content for media sponsorships and third party placement
  • Work with sales team to ensure out of the box sales material is consistently refreshed and relevant
  • Collaborate across marketing, sales, and partner teams to ensure user optimization
  • Serve as point of contact for all assets within DAM and troubleshoot any issues as needed
  • Occasional copywriting support

What You Bring:

  • Extensive experience owning a Digital Asset Management tool(s) 
    • Preferably experience using Adobe Experience Manager (AEM) Assets or a similar DAM of enterprise scale
  • Bachelor's degree preferably in marketing, communications or related fields
  • 5+ years experience working with content management or similar function
  • Familiar with content tagging, categorization, governance, permissioning etc.
  • Excellent communicator, documenter, and trainer
  • Strategic mindset, can see the bigger picture, and is highly organized
  • Formal project management experience
  • Minimal travel needed

Benefits While Working at Planet:

  • Comprehensive Health Plan
  • Wellness program and onsite massages in specific offices
  • Flexible Time Off
  • Recognition Programs
  • Commuter Benefits
  • Learning and Tuition Reimbursement
  • Parental Leave
  • Offsites and Happy Hours
  • Volunteering Benefits

Some Press About Us: 

Our CEO, Will Marshall featured on TED and featured in a Planet Blog

“Planet: Bringing Space Back Down to Earth”

Tiny, privately owned satellites are changing how we view the Earth features in NBC News

“Planet And Rocket Lab Create Mission Patch To Honor Women In Aerospace” —Planet Blog

Why we care so much about Belonging. 

We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate  north star of Belonging, dreaming big as we approach our ongoing work with diversity, equity and inclusion.  If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply!  At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description.  We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts.  We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride. 

EEO statement:

Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. 


Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the interview process, please call Planet's front office at 669-214-9404 or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Compensation (only applicable for Colorado applicants):

The base pay range targeted for this position in Colorado is: $60,300 - $122,000. This role is eligible for bonus and equity.

The actual offer, including the compensation package, is determined based on multiple factors, including experience, location, and other business considerations.

Planet is registered as an employer in many, but not all, states. If you are not able to work from a state where Planet is registered, you will not be eligible for employment.


Planet started as a small team of physicists and engineers, and now operates the world's largest constellation of Earth-imaging satellites. ...

View Company Profile