Senior Product Manager Growth
about 2 months ago
Full time role
Hybrid · Remote · Hamburg, HH, DE
Why us?
At RABOT Energy, we’re driving the future of sustainable energy solutions, and we need a passionate Product Manager, Growth to help lead the charge. If you're excited about crafting seamless customer journeys, optimizing conversion funnels, and leveraging data-driven strategies to accelerate our growth, we want to hear from you!
We're looking for someone with a growth mindset who thrives in a collaborative environment, enjoys solving challenges creatively, and is eager to drive real-world impact in the renewable energy sector. Your Impact
Our Benefits
At RABOT Energy, we’re driving the future of sustainable energy solutions, and we need a passionate Product Manager, Growth to help lead the charge. If you're excited about crafting seamless customer journeys, optimizing conversion funnels, and leveraging data-driven strategies to accelerate our growth, we want to hear from you!
We're looking for someone with a growth mindset who thrives in a collaborative environment, enjoys solving challenges creatively, and is eager to drive real-world impact in the renewable energy sector. Your Impact
- Pesent our dynamic B2C energy products in compelling, understandable, and engaging ways that resonate with our customers, ensuring a high-converting e-commerce and checkout experience.
- Partner with Marketing and Sales to craft conversion-focused customer journeys, from personalized landing pages to automated marketing workflows (using tools like HubSpot, Klaviyo, etc.).
- Use CRM tools to personalize user experiences, capture leads, and boost customer loyalty and referrals.
- Conduct AB tests to continuously improve conversion funnels, from landing pages through to checkout, identifying new growth opportunities.
- Leverage research and analytics to inform decisions, discover new opportunities, and prioritize initiatives that drive results.
- Ensure all pages are optimized for search engines to boost organic visibility and attract high-quality traffic.
- Automate repetitive tasks and high-frequency workflows to increase efficiency and reduce errors.
- Key KPIs You'll Own:
- Conversion Rate (CR1): Increase conversion into our shop and through the checkout process.
- Conversion Rate (CR2): Optimize customer journey and funnel conversions across touchpoints.
- Leads Collected: Maximize lead collection through tailored strategies.
- Referrals: Strengthen our referral programs and customer advocacy initiatives.
- E-commerce Expertise: Proven experience in optimizing e-commerce platforms, with a focus on delivering high-converting product presentations and streamlined checkout experiences.
- CRM Knowledge: Expertise in using CRM systems to drive personalization and lead generation.
- Agile Product Management Experience: Strong experience in agile methodologies, focusing on discovery, prioritization, delivery, and validation.
- Analytical Mindset: Skilled in research, AB testing, and using data to drive decisions and growth.
- Stakeholder Management: Exceptional collaboration skills, able to work closely with cross-functional teams (Marketing, Sales, etc.) and manage stakeholders effectively.
- SEO and Digital Marketing Knowledge: Familiarity with SEO best practices and a solid understanding of digital marketing.
- Problem Solver: You approach challenges with a pragmatic mindset, uncovering opportunities for growth and improvement.
- Location: Be based OR be willing to relocate to Hamburg
- Language: Fluent in German and English
Our Benefits
- Enjoy flexible working hours and the freedom to work remotely, offering you a work-life balance that suits your lifestyle, even from the comfort of your home.
- Workation: Enjoy two weeks of workation per year and work from anywhere in the EU.
- We're committed to your growth. Benefit from comprehensive training, regular team meetings, and open, transparent communication to keep you informed and engaged.
- Maintain your physical well-being with an Urban Sports Club membership that offers you a world of fitness opportunities.
- Emmerse yourself in a vibrant startup atmosphere, where a spirited team, exciting team events, and our 'Employees Recruit Employees' program await you – your path to rewarding success.
- Enjoy free transport, courtesy of a Deutschlandticket
- Celebrate the holidays with peace of mind, as you'll always have Christmas Eve and New Year's Eve off to make cherished memories.
- Workation: Enjoy two weeks of workation per year and work from anywhere in the EU.