V-Label Online Marketing Manager (all genders)

Role Summary

Are you ready to take our brand’s digital marketing to the next level?
We are looking for an ambitious and creative Online Marketing Manager (all genders) to elevate digital marketing for the V-Label in Germany. In this role, you will have the opportunity to develop innovative strategies, optimize digital channels, and combine your passion for analytics with your creativity. From strategy development to content creation, through to execution and optimization, you will play a crucial role in the success of our campaigns every step of the way.

Job Details

Reports to: V-Label Senior Manager of Marketing and Communications
Department: V-Label Germany
Location: Berlin or remote in Germany
Hours: 30-40 / weekly
Start date: November 1, 2024

Responsibilities

• Designing and managing digital campaigns: You will plan, execute, and optimize our digital marketing strategies for customer acquisition and retention—from concept to implementation.
• You will use and optimize platforms such as our website, social media channels, and email marketing to maximize our reach.
• Data-driven optimization: With your analytical skills, you will evaluate campaign results and continuously improve them, including through A/B tests and KPI tracking.
• Creative content management: You will be responsible for planning and creating engaging content for our websites, blogs, emails, and social media channels that will captivate our target audiences.

Qualifications

• Requirements:
  • Bachelor’s degree in business administration, marketing, or a comparable field and/or at least 2 years of proven experience managing digital marketing channels, including social media, email marketing, and content creation.
  • Excellent written and verbal communication skills (German C2, English B2)
  • Hands-on experience with Instagram, LinkedIn, Canva, Hubspot, WordPress, Wrike, and Google Workspace (Drive, Docs, etc.) or a willingness to learn.
  • Knowledge of digital marketing tools and platforms, such as Google Analytics, AdWords, SEO tools, email marketing software, and social media management tools.
  • Strong analytical skills, with the ability to interpret data and make data-driven decisions.
  • Excellent organizational, prioritization, and decision-making skills.
  • Commitment to the vision and mission of ProVeg.
• Desirable:
  • Qualifications or experience in B2B and B2C (online) marketing management, communications, or PR in an NGO or business.

Benefits of working with us

• Flexible working hours with the option of compensating overtime with time off.                                
• Flexible home office options (temporarely from abroad with A1-certification).                                
• 25 days basic holiday (FTE) plus one additional day of holiday per year (additional days of holiday can be "bought" via small salary adjustments).                                
• A respectful working atmosphere in a highly motivated team.                                
• A strong focus on personal development and a designated training budget.                                
• Provision of a work laptop and access to a well-equipped office in Berlin Tiergarten.                                
• Mindfulness programme - free Headspace account.                                
• We are an inclusive workplace for our diverse employees around the world and encourage everyone in our organisation to bring all aspects of themselves to work.                                
• And last but not least: Join a great team and work with us to create a world where everyone chooses delicious and healthy food that is good for all people, animals and our planet!                                

When?
Start: 01.11.2024
application deadline: open until filled Further information
The next steps may include: 

1. First Screening 
2. Videocall with People and Culture (about 30mins)
3. Online Trial Task 
4. A second team interview (about 1hr)