Digital Marketing & Social Media Intern (6-8 Month Internship)

Who We Are:
At Northland, we’re enablers of change, united by our journey to transform the energy sector into the foundation for a sustainable future.

Since our inception, we’ve been early movers in the energy industry, adopting new initiatives that pave the way for communities across the globe and helping forge their path towards a carbon-neutral landscape.

We’re a different kind of independent power producer. As developers, owners and operators who are at the forefront of the energy transition, we’re uniquely positioned to leave a lasting impact in the regions where we operate. We’ve expanded our business across Canada, the United States, Latin America, Europe and Asia to become a global leader, all by bringing together industry experts to find solutions with an entrepreneurial mindset. 

While our work powers communities across the globe, Northland is powered by our people.

We’re looking for a creative and proactive Digital Marketing and Social Media Intern to join our team for 6-8 months! If you have a passion for digital marketing, social media, and content development, this is an exciting opportunity to gain hands-on experience while supporting the creation and execution of impactful campaigns. This is a paid position.

Key Responsibilities:

• Assist in developing and executing engaging digital marketing campaigns across social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
• Support the creative process by brainstorming and developing compelling content and campaign ideas that align with the brand’s objectives and resonate with our target audience.
• Help create, curate, and schedule content for social media channels, ensuring each post is creative, on-brand, and impactful.
• Collaborate with the team to create visuals, copy, and video content for campaigns, ensuring consistency across all platforms.
• Monitor campaign performance and assist with reporting, offering insights into campaign effectiveness and areas for improvement.
• Assist in developing paid advertising campaigns on platforms like Google Ads, Facebook Ads, etc., ensuring they are optimized for maximum performance.
• Support the creation of blog posts, graphics, videos, and other content pieces that tie into campaign strategies.
• Help maintain and update our website with fresh content, ensuring it aligns with ongoing campaigns and digital initiatives.
• Assist in optimizing social media presence and website UX to improve engagement and user experience.
• Utilize SEO best practices to improve organic search visibility and drive traffic to our content.
• Monitor campaign performance and assist with reporting, offering insights into campaign effectiveness and areas for improvement.

Who You Are:

• Energetic: You bring enthusiasm and drive to every task, approaching challenges with a positive, can-do attitude.
• Independent: You thrive when working autonomously, taking ownership of your responsibilities and delivering results with minimal oversight.
• Professional: You consistently demonstrate integrity, reliability, and a polished demeanor in all interactions and communications.
• Creative: You think outside the box and embrace innovative approaches to problem-solving, always bringing fresh ideas to the table.
• Organized: You excel at managing multiple priorities, maintaining structure, and ensuring every detail is accounted for and delivered seamlessly.
• Curious/Lifelong Learner: You are naturally inquisitive, eager to expand your knowledge, and continuously seek opportunities for growth and development.
• Collaborative: You are a natural relationship builder and comfortable working with a diverse group of stakeholders at different levels:

Qualifications:

• Currently pursuing or recently (in the last 1-2 years) completed a degree or diploma in Marketing, Communications, Media, or a related field.
• Previous internship or experience in social media management, content creation, or campaign development is a plus but not required.
• Experience with Wordpress is a significant asset
• Basic knowledge of tools such as Canva, Adobe Suite, or similar platforms.
• Strong writing and copy-editing skills with the ability to tailor messages to various platforms.
• Knowledge of paid digital campaigns (Google Ads, Facebook Ads, etc.) is a plus.
• Basic understanding of SEO and how it relates to content creation and campaign performance.
• A strong passion for digital marketing and creative content creation. 

What You’ll Gain:

• Hands-on experience in creative campaign development, social media management, and content creation.
• Exposure to working with a dynamic team to execute and refine creative strategies.
• Opportunities to contribute to impactful campaigns and see your ideas come to life.
• Mentorship from industry professionals who are passionate about creativity and digital marketing.

If you’re eager to bring fresh, creative ideas to the table and help create exciting campaigns that resonate with our audience, apply now to join our team and gain valuable experience in the world of digital media!
 

We hire talented and passionate people from different backgrounds. If you’re excited about a role but your past experience doesn’t align perfectly with this job description, we still encourage you to apply. Learn more about our diversity, inclusion and belonging commitments. 

Disclaimer

This document is a guide. The duties, responsibilities, and requirements of the jobs as described herein are not inclusive and are subject to change.

Northland Power is an equal opportunity employer and we are committed to creating a fair, inclusive and accessible environment. As part of our commitment we work to ensure our application process is accessible to all candidates. If you require special assistance or accommodation during the hiring process, please notify a member of the HR Department.

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