Mission Reporting to the Growth Director, own the brand’s voice in Spain and drive the category-formation narrative in-market: content, PR, social and the localisation of centrally produced campaigns.Scope Spain. All local content, communications and brand activity.Essential responsibilities<ul><li>Build and run the local editorial plan and social channels</li><li>Localise centrally produced campaigns and funnel copy — tone, culture and regulatory nuance</li><li>Plan and manage offline media and brand activations in-market — briefing and steering media and creative agencies on buying and execution</li><li>Own PR and earned media: press relationships, the launch narrative</li><li>Design and write lifecycle and CRM journey content — onboarding, retention, upsell — working with the CRM team on execution</li><li>Feed the content engine with locally credible material that earns visibility in search and AI-generated answers</li><li>Bring local market and competitor insight back to the centre</li></ul>

MET Group is an integrated European energy company, headquartered in Switzerland, with activities and assets in natural gas and power markets. MET is present in 15 countries through subsidiaries, 30 national gas markets, and 22 international trading hubs. MET has extensive experience in operating green (renewable) and flexible (conventional) energy assets, thus providing the widest possible support to energy transition. In 2022, MET Group&rsquo;s consolidated sales revenue amounted to EUR 41.5 billion, with a total traded volume of natural gas amounting to 109 BCM and total traded electricity of 67 TWh.

Brand & Communications Manager

Mission Reporting to the Growth Director, own the brand’s voice in Spain and drive the category-formation narrative in-market: content, PR, social and the localisation of centrally produced campaigns.Scope Spain. All local content, communications and brand activity.Essential responsibilities<ul><li>Build and run the local editorial plan and social channels</li><li>Localise centrally produced campaigns and funnel copy — tone, culture and regulatory nuance</li><li>Plan and manage offline media and brand activations in-market — briefing and steering media and creative agencies on buying and execution</li><li>Own PR and earned media: press relationships, the launch narrative</li><li>Design and write lifecycle and CRM journey content — onboarding, retention, upsell — working with the CRM team on execution</li><li>Feed the content engine with locally credible material that earns visibility in search and AI-generated answers</li><li>Bring local market and competitor insight back to the centre</li></ul>

Brand & Communications Manager

About the Job

About the Company

MET Group

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