The Center for Green Market Activation™ (GMA) is a US-based, globally focused nonprofit that works with climate-leading companies and non-profits to jump start new markets in green fuels and materials. Through innovative book-and-claim systems, new and creative procurement approaches, and demand aggregating buyers’ alliances, GMA catalyzes and scales the uptake of low- and zero-carbon goods and services in the hardest-to-abate sectors.
GMA’s organizational design combines shared expertise and infrastructure with sector-specific programs. By consolidating a range of value chain mitigation initiatives under a single non-profit umbrella, we help companies ramp up their Scope 3 mitigation quickly, starting in one sector and easily moving into another.