Digital Fundraising Manager

7 months ago
Full time role
Hybrid · Washington, DC, US... more

The Climate Reality Project is a nonprofit organization founded by former US Vice President Al Gore. Our mission is to catalyze a global solution to the climate crisis by making urgent action a necessity across every sector of society.


At The Climate Reality Project, we come to work every day to help solve the climate crisis. We do it by working from the ground up, empowering people and communities worldwide to fight for their future and together drive a just transition to clean energy.


We are committed to building a more just and equitable world, one where all voices are heard and respected regardless of race, religion, color, national origin, sex, sexual orientation, gender identity, age, or physical ability. Hence, we strongly encourage applications from people with these identities or who are members of other historically marginalized communities. We encourage applicants to read our diversity, equity, inclusion, and justice statement on our website.


Position Summary
The Climate Reality Project seeks a Digital Fundraising Manager to oversee the online fundraising program at the organization. They will work cross-departmentally and within the digital team to create and manage digital fundraising campaigns across email, social media, web, SMS, and digital ads.


This is a full time, exempt, benefits-eligible, hybrid position, currently
expected to work from The Climate Reality Project office in downtown
Washington DC at least two days per week. The salary for the role is $76,000 per year.


Duties and Responsibilities
• Oversee digital fundraising and engagement initiatives and campaigns to acquire, renew and retain members.
• Oversee creation and execution of online cultivation and stewardship
communications, as well as direct solicitations.
• Collaborate with other members of the Digital Team to optimize our
website, SMS program, and organic social media to maximize digital
fundraising opportunities.
• Track the performance of our digital fundraising and regularly report to
organizational stakeholders.
• Lead paid acquisition program of new supporters (ads + list buys) and
manage an onboarding strategy to convert as many as possible into
donors.
• Act as primary contact for EveryAction and other fundraising tools and
properties.
• Run regular testing to optimize performance and co-manage digital
testing plan with digital mobilization senior manager.
• Pull and analyze data and lists related to email, fundraising performance, and more on EveryAction, in collaboration with the digital
fundraising associate.
• Research new digital trends, tools, and benchmarks (and responding
accordingly).
• Co-manage Climate Reality’s email and SMS calendar in collaboration
with the digital mobilization senior manager and others on the Digital
Team.
• Proof and assure quality of all digital fundraising-related content before
launch.


Required Skills and Abilities
• Excellent communicator, storyteller, problem solver, and creative and
strategic thinker, able to keep track of many moving parts with
competing deadlines.
• A team player and people person who builds strong relationships and has the skills to resolve conflict while still maintaining important and
effective relationships.
• Proven ability to turn ideas into actionable and measurable plans.
• Ability to give and receive feedback well.
• Track record of working effectively across multiple differences (race,
gender, age, language, orientation, urban/rural, etc.).
• Care deeply about both climate change and environmental justice and
want to work to solve the climate crisis and create a healthy and
equitable future for all.
• Prolonged periods sitting at a desk and working on a computer required.
• This role will require some domestic and international travel.


Education and Experience
• Equivalent experience and/or a Bachelor's degree welcome.
• Has a minimum of 5 years of experience strategizing and executing
digital fundraising campaigns.
• At least two years experience directly managing staff
• Demonstrated experience with EveryAction/Bonterra or similar platform
utilized for digital fundraising required
• Interest and some experience working with international audiences and
content desired.


Organizational Competencies
The Climate Reality Project has adopted a competency-based approach to job definition, hiring, performance assessment, and professional development.


The following are our seven organization-wide competencies and examples of how they manifest for this role.
1. Teamwork and Collaboration: Actively listens to others and seeks to
understand diverse perspectives; proactively and effectively manages
larger teams; demonstrates the ability to effectively supervise.
2. Flexibility and Adaptability: Demonstrates the ability to adapt to
changing priorities and circumstances; takes initiative to solve problems, improve processes, and/or achieve outcomes; learns quickly
when faced with new situations or systems.
3. Written and Verbal Communication: Written communication is clear
and concise; verbal communication is intentional and straightforward;
clearly communicates a shared vision and priorities for the department;
clearly conveys objectives, deadlines, and expectations to supervisees.
4. Time and Project Management: Manages multiple competing priorities,
tasks, and projects effectively; holds staff and self accountable for
achieving objectives; effectively manages conflict among the team,
seeing conflicts as opportunities, integrating diverse views and finding
common ground, and settling differences in productive ways.
5. Professional Development: Actively learns through experimentation
when tackling new problems, using both successes and failures as
learning fodder; supports supervisees’ professional development by
providing opportunities to put skills into practice; connects supervisees
to other advocates, experts, mentors, and resources and to substantive
training opportunities.
6. Climate Justice: Knows and understands how systems and structures
perpetuate inequities internally and externally; fully supports the
organization's efforts to change said systems and structures; works to
promote a welcoming and inclusive environment in Climate Reality
spaces (workplace, events, trainings, and other convenings).
7. Climate Reality Mission and Focus: Is passionate about Climate Reality's
role and mission and can act as a Climate Reality ambassador to a diverse
set of audiences; stays up-to-date on climate trends, impacts and
solutions.


Role-Specific Competencies
In addition to organization-wide competencies, each role has its own
competencies. Below are examples of how each competency manifests in this role.


1. Communication Skills: Works with internal and external stakeholders
to co-create new ideas and implement project plans on department-
wide priorities; ensures alignment of the department's and organization's messaging with department- and organization-wide goals.
2. Technology and Data Systems: Possesses knowledge of common design tools, cross-channel marketing, and email/sms marketing.
3. Strategy Development: Envisions, develops, and implements
comprehensive communications plans, message guidance, and media
strategies to grow an organization’s influence and impact and leverage
opportunities at key moments; manages internal and external stakeholders on fundraising strategy and campaign executions;
demonstrates big-picture thinking with their digital communications
strategy and ensures alignment of teams' verticals with the organization's overall strategy.


How to Apply
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Climate Reality, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience does not align perfectly with every qualification in this job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.


The Climate Reality Project is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, age, national origin, veteran status, marital status, sexual orientation, disability or any other category prohibited by local, state or federal law. This policy applies to all aspects of employment, including recruitment, placement, promotion, transfer, demotion, compensation, benefits, social and recreational activities and termination.


Please send a cover letter and resume to hiring@climatereality.com

Benefits
Excellent benefits, including employer paid 100% employee medical, life,
dental, vision insurance. 401K, Paid Parental Leave, and other benefits such as wellness days, vacation and sick time are all included.