Senior Manager Lobbying and PR (m/f/d)
4 months ago
Full time role
In-person · Schwabing-Freimann, München, BY, DE
Your mission
- Develops and implements public relations activities in PV solar industry that are consistent with the firm’s strategy, organizational needs and business goals.
- Leverages understanding of the legal landscape and the firm’s strategic priorities to influence and drive media relations efforts.
- Serves as the lead day-to-day contact and provides direction to multiple external PR agencies on strategy and tactical media outreach.
- Crafts and distills complex messages to create written materials including press releases, pitches and messaging documents that are error free and appropriate for the intended audience.
- Evaluates media opportunities for potential conflicts in order to minimize risk to the firm, secures approvals for lawyers to participate in media activity and guides lawyers in skilled media participation.
- Develops and maintains strong relationships with JA Solar leadership, other lawyers and key stakeholders within the marketing department and the broader firm to establish themselves as a trusted resource on best practices related to PR/media engagement.
- Proactively identifies opportunities for the firm to earn positive media coverage by developing original story/pitch ideas and actively participating in pitching and securing media opportunities.
- Bachelor’s degree, preferably in Communication, English, Journalism or Public Relations
- 5-10 years of Public Relations experience
- Prior Law firm or PR agency experience is a plus
- Extensive writing, organizational and project management experience
- Fluent in English and in at least one more European language