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Marketing Manager

6 days ago
Full time role
In-person 路 Birmingham, England, GB... more

As our Marketing Manager, you'll work directly with Becky, our Co-Founder and CEO, to drive Furbnow's growth by:

  • Creating compelling content that helps homeowners understand their retrofit journey

  • Building our marketing foundation through effective website, email, and social channels

  • Managing our digital campaigns to reach and engage the right audience

  • Ensuring consistent, high-quality communication across all touchpoints

  • Measuring and improving our marketing performance
     

鉁旓笍 What your new job will be:

Content Strategy and Execution

  • Create compelling website copy that tells engages, builds trust and converts

  • Develop blog content that educates and engages our audience

  • Manage social media presence with consistent, valuable content

  • Create ad copy and marketing assets that drive engagement

  • Produce case studies that showcase customer success stories

  • Work closely with our designer to deliver high-quality visual content

CRM & Email Marketing

  • Build and improve Hubspot automation workflows

  • Write effective email campaigns that nurture our marketing list and turns subscribers into customers

  • Ensure all communications maintain our brand voice and messaging

  • Track and optimise email performance

Digital Marketing

  • Coordinate paid advertising campaigns with our agency

  • Monitor performance across channels and optimise spend

  • Own analytics and reporting on marketing activities

  • Manage and allocate marketing budget effectively

Further Areas of Involvement

  • Support our events program, including webinars and partner events

  • Work with the CEO on B2B2C partnership initiatives

  • Collaborate with our PR partner

  • Help build our customer understanding via research alongside the Product Manager

馃攷 We're looking for someone who:

  • Writes clear, compelling copy that resonates with homeowners

  • Is comfortable with data and making decisions based on performance

  • Can manage multiple projects and prioritise while maintaining high quality

  • Enjoys working in a fast-paced startup environment

  • Looks to utilise AI to increase their impact

  • Is comfortable making, owning and learning from mistakes

  • Has a genuine passion for sustainability and helping homeowners decarbonise their homes

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