Digital Marketing Specialist

About Us

Polestar is an electric performance brand, determined to improve the society we live in by catalysing the change to sustainable mobility. We are a global team of highly talented individuals who share a passion to change the world. We challenge conventions and we challenge ourselves for the purpose of innovation. We believe innovation is a team effort and that just like each component is critical to the performance of our cars each person working at Polestar is as important to the team and its performance. We work in close collaboration across empowered global teams that don’t settle for anything less than excellence.

About The Role

We are looking for a full time Digital Marketing Specialist to join Polestar Australia on the electric journey towards a sustainable future. You will support the Marketing department for Polestar in Australia with the role to be based in either our Sydney or Melbourne head offices. This position will report to the Marketing Manager of Polestar in Australia.

Polestar Australia is an inclusive, equal opportunity employer and offers flexible working as well as the opportunity to work from home according to our working from home policy.

Key Responsibilities

• Ideate, develop and execute local content stories to help drive Polestar’s brand awareness and relevance in the Australian market, including video production, photography, news articles and website landing pages.
• Daily maintenance and optimisation of our website. This could range from ad hoc website changes, optimising SEO to supporting the Marketing Manager and Product Manager with new vehicle launches.
• CRM project management. Maintaining CRM projects such as customer lifecycle journeys, new vehicle launch and event communication materials and other ad-hoc projects in conjunction with the Marketing Manager.
• Ownership of the Polestar Australia local monthly customer newsletter, ensuring localisation in-line with local requirements
• Ownership of the Polestar Australia content calendar. This includes ideating, creating and publishing of materials in-line events, campaigns, product launches and wider local storytelling and business priorities
• Collaborate regularly with Polestar Digital and Retail teams both locally and at Polestar HQ in Sweden to request, create and execute front end changes and improvements to the digital sales journey. This includes new features, content updates and retail campaigns
• Support local Marketing and PR events, including event administration (invites, RSVPs, website) as well as assistance on site and other tasks as required
• Activity reporting. Create and maintain a reporting structure for content, campaigns and event activity.

Requirements

You possess a keen interest in the digital, technical and production side Marketing. You are as happy constructing customer emails in back-end systems and website CMS as you are concepting and executing local content pieces and photo shoots. You are an organised and proactive team player with a positive attitude and a willingness to jump into new challenges both big and small. This is a dynamic role in a fast-paced environment. It will require excellent stakeholder engagement skills and an ability to be flexible and adaptable in your mindset and approach. From time to time this role will also include the requirement for interstate travel and weekend availability.

Overall, your key to success at Polestar is the fundamental belief that not everything good has been invented already, and we can do things in bold and powerful ways to push our brand and society forward.

For this important role, we are looking for a candidate who can bring:

• Business, media or communication or equivalent degree with a focus on marketing/ /communication/advertising or PR, ideally from a technical perspective
• Sound knowledge of the usual MS Office applications
• Fascination for advertising, CRM, ecommerce and the contribution of marketing to business success
• Previous digital marketing experience either client or agency side

What are the benefits of working at Polestar?

Picnic Day: Enjoy a well-deserved day off following Boxing Day with our annual Picnic Day. Take this opportunity to relax, recharge, and spend quality time with friends and family.

Birthday Holiday: Celebrate your special day with a bonus holiday! On your birthday, you'll have the option to take a day off to indulge in some well-deserved self-care, create lasting memories, or simply enjoy a day of leisure on us.

Flexible Work from Home: We offer a flexible work arrangement with 2 days in the office and 3 days from home, along with a competitive salary and opportunities for professional growth

Free Flu Vaccinations: We care about the health and well-being of our team members. As part of our commitment to promoting a healthy work environment, we offer free flu vaccinations to all employees.