Performance & Content Marketing Manager (m/f/d)
Content Management: Develop and execute an organic growth strategy, aligning content with company targets.
Performance Management: Manage campaigns from concept to execution, optimizing for KPIs.
Marketing Automation: Automate the top-of-funnel process using AI to scale workflows.
Toolstack Management: Oversee the marketing toolstack to streamline processes.
Team Leadership: Manage interns and working students, ensuring effective onboarding and development.
Content Creation: Streamline content production using AI, freelancers, and agencies.
Reporting & Analysis: Track KPIs and campaign performance, providing actionable insights (in cooperation with RevOps)
Personality
Passionate about marketing's role in driving startup growth and excited about taking a company through Series A and beyond.
Results-driven and willing to take calculated risks to ensure we stay among the top 1% in our field.
Confident in decision-making while being adaptable and open to new ideas.
Strong team player who can also lead projects independently, fostering trust and collaboration.
Committed to building a positive culture and contributing to a supportive team environment
Skills
Proven experience in content marketing, campaign management, and marketing automation, with strong CRM expertise (ideally HubSpot).
Hands-on experience in campaign management and utilizing AI-driven marketing, along with CMS tools (e.g., Webflow, WordPress).
Strong understanding of marketing tools and toolstack management to optimize workflows.
Leadership experience managing interns or working students.
Strong analytical and interpersonal skills, collaborating with Sales and Revenue Operations for integrated strategies.
German Language Level C2
What we offer
- Entrepreneurial Freedom and Responsibility: Take the lead on projects with the freedom to innovate in a flat hierarchy. Your entrepreneurial ideas aren’t just welcomed—they’re essential and eagerly anticipated!
- Dynamic and Fun Team Culture: Join a motivated, performance-driven team that also values collective fun and activities like sports. Collaboration is key.
- Accelerated Growth and Learning: Experience the dynamic world of an early-stage startup. We push you to constantly expand your comfort zone and foster continuous personal and professional growth.
- Real Impact on Climate Change: Play a crucial role in shaping the future of energy management and fighting climate change through your innovative work, we make our customers the pioneers of the energy transition.
- Well-Being and Agile Work Environment: Benefit from an attractive compensation package, wellpass membership subsidies, jobrad and options for remote work